Johnny Dang net worth is estimated to be $20 million. The Vietnamese-American entrepreneur and celebrity jeweler, widely known as the “King of Bling,” Dang is credited with turning diamond-encrusted grillz from a regional hip-hop trend into a global fashion statement.
From repairing watches at a Houston flea market to becoming the most recognizable jeweler in hip-hop, Johnny Dang’s rise is a rare success story driven by craftsmanship, cultural insight, and relentless work ethic. His jewelry has been worn by some of the biggest names in music, sports, and entertainment, and his name is frequently referenced in rap lyrics as a symbol of status and authenticity.
| Johnny Dang Net Worth | $20 Million |
| Date of Birth | November 21, 1974 |
| Place of Birth | Đắk Lắk, South Vietnam |
| Nationality | Vietnamese-American |
| Profession | Jeweler |
Early Life
Johnny Dang was born Đặng Anh Tuấn in 1973 in a rural village in Vietnam. He grew up in a family of jewelers, learning traditional jewelry-making techniques from his father and grandfather. Working in basic conditions with limited tools, Dang developed precision, patience, and an eye for detail at an early age.
In 1996, at age 23, Dang immigrated to the United States, settling in Houston, Texas. With limited English skills and little money, he began repairing watches and jewelry at a flea market. Though the work paid little, it allowed him to build experience, understand customer preferences, and slowly establish a reputation.
Building a Jewelry Business in Houston
By 1998, Dang had saved enough to open a small shop called TV Jewelry in Houston’s Sharpstown Mall. The store focused on watch repairs, chains, and basic custom jewelry. While modest, it gave Dang credibility and exposure in the local market.
His career changed dramatically when Houston rapper Paul Wall commissioned a custom grill. At the time, grillz were still a niche accessory in Southern hip-hop. Dang’s diamond-studded designs stood out, and the two eventually formed a business partnership in the early 2000s.
As Paul Wall’s music gained national attention, including the hit song “Grillz,” Johnny Dang’s jewelry became instantly recognizable. Demand surged, and Dang quickly emerged as the face of custom grillz.
Rise as Hip-Hop’s Go-To Jeweler
Following his success with Paul Wall, Dang became the preferred jeweler for Houston artists such as Slim Thug, Mike Jones, Chamillionaire, and Z-Ro. His reputation soon spread nationwide, with artists traveling to Houston specifically to work with him.
Over the years, Johnny Dang’s client list has expanded to include Jay-Z, Kanye West, Drake, Nicki Minaj, Migos, Cardi B, and many others. Beyond hip-hop, his work has appeared on pop stars, professional athletes, and high-profile celebrities.
His cultural influence has extended far beyond music. Dang has created custom pieces for Beyoncé, Katy Perry, and Floyd Mayweather, and in 2023, Olympic gymnast Simone Biles and NFL player Jonathan Owens commissioned matching grillz for their wedding.
Innovation and Craftsmanship
Johnny Dang’s dominance in the jewelry industry is rooted in innovation. Early grillz often required filing down teeth, making them uncomfortable and permanent. Dang pioneered a custom dental-mold process that allowed grillz to fit perfectly and be removable, making them safer and more appealing to a wider audience.
He also built a vertically integrated business, keeping design, casting, stone-setting, and finishing in-house. This structure allows Dang and his team of skilled craftsmen to deliver complex, high-end pieces on tight deadlines—an essential advantage in the entertainment industry.
Johnny Dang & Co.
What began as a flea market booth evolved into Johnny Dang & Co., a major jewelry brand with a flagship showroom near Houston’s Galleria. The store has become a cultural destination, featuring celebrity grill molds and frequent appearances by artists and athletes.
Johnny Dang Net Worth
Johnny Dang net worth is estimated to be $20 million.
